Entrepreneur workshop on ‘Why branding matters’
December 2014
Purpose’s Design Director Lee Manning was recently invited to talk to a group of young entrepreneurs about ‘Why brand matters’.
The workshop was organised by YearHere – an organisation that helps young people to get their business ideas off the ground, by giving them exposure to the different skills they need – one of which is branding.
![](http://s3-eu-west-1.amazonaws.com/purpose-assets/assets/images/blank_16x9.gif)
![Talk](http://s3-eu-west-1.amazonaws.com/purpose-assets/uploads/jiggler/images/_1280x720/img-3212-lm.jpg)
Lee shared some recent projects, explained what makes a brand successful and how we go about working through the branding process with our clients.
![](http://s3-eu-west-1.amazonaws.com/purpose-assets/assets/images/blank_16x9.gif)
![Talk](http://s3-eu-west-1.amazonaws.com/purpose-assets/uploads/jiggler/images/_1280x720/img-3218-lm1.jpg)
A big thank you to the team at Year Here for inviting us along and we wish all the young entrepreneurs all the best for their future ventures.